Thoughts on Writing Well

In plain English, what does it mean when students “achieve a deficiency” or reach a “suboptimal outcome?” It means they failed. A “suboptimal outcome” is even worse in a hospital. It means the patient died. The airline industry sometimes speaks of a “hull loss.” What it means is that a plane just crashed. Here’s more twisted language: your doorman is now known as an “access controller,” and a receptionist is a “director of first impressions.”

John Leo, ‘The Office of Assertion


[x]#2794 fan dinsdag 29 mei 2007 @ 10:09:49


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