Quote of the Day | 1119
Instead, advises Cuban, Murdoch needs to aggregate his strongest products, drawing on the vast resources of his empire, to package tailored media to specific demographics. As an example, he cites an imagined “Newsjunkies Subscription” that includes access to every News Corp news site from around the world (excluding the Wall Street Journal), a choice of any two books from HarperCollins, a subscription to the Weekly Standard and a $99 credit at The Fox Store from which subscribers could pick classic or new-to-DVD releases. Over $300 value for $9.95 per month over 15 months.
JOhn Birmingham, ‘A Short History of the Media Future’
[x]#6410 fan donderdag 19 november 2009 @ 10:55:59
