Quote of the Day | 0611

the book industry sells “books”. What they need to do is sell their “authors”. Authors now are brands, they are businesses, they are mini-empires. Publishers do nothing to help 95% of their authors build their platforms and their own brands. This would increase author loyalty and make the lack of a meaningful advance almost worth it.

Jaems Altucher, ‘Why and How I Self-Published a Book’


[x]#8875 fan zaterdag 11 juni 2011 @ 22:27:58


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